Quentin Griffiths, best known as one of the co‑founders of ASOS, the online fashion retailer that grew into one of the most recognized names in e‑commerce, had a sound financial standing at the time of his demise.
He was one of the people who helped get ASOS started back in 2000. He worked with Nick Robertson and Andrew Regan to build this online fashion company from the ground up.
When ASOS was launched, it was a small start‑up with a simple idea: to sell clothes and accessories inspired by what celebrities were wearing.
At first, he took on the role of marketing director, which meant he handled a lot of the early promotion and branding ideas.
The business grew fast and turned into a huge name in fashion, with clothes worn by people like the Princess of Wales and Michelle Obama.
After about 4 years, he decided to step down from that day-to-day job in 2004 or 2005.
But he didn’t sell everything, he kept hold of some shares in the company. That turned out to be a smart move because ASOS kept expanding and its value shot up over the years.
In 2010, he sold a chunk of those shares and made around £15 million from it. There were other sales after that, too, bringing in more money as the company kept doing well.
His money mostly came from those early stakes in ASOS and some other business investments he got into later. He put money into a few different ventures, like online retail sites for things such as homewares and pets.
He co-founded Achica, which was a members-only site for luxury home and garden products, and he advised or invested in places like OLIO and Farmdrop. Those moves added to his wealth beyond just the ASOS money.
When it comes to his net worth, nobody has given an exact figure that everyone agrees on. That said, according to the reports, it was significant, built on the ASOS success and those other investments.
His life took a sudden turn recently when he passed away in February 2026 at age 58 after a fall from a high-rise apartment balcony in Pattaya.
Police looked into it because the circumstances seemed unclear, with no signs of break-ins but some ongoing personal disputes mentioned in reports. The British Foreign Office stepped in to help his family during the investigation.
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